Privacy Policy

Thank you for choosing to be part of our community at Ride.Whattabikeshop.com (Hereafter, “Website”, “Site”, “Company”, “we”, “us,” “our”). Protecting your personal information is of utmost importance to us. If you have any questions, comments, or concerns after reviewing this Privacy Policy agreement, please contact us at info@ride.whattabikeshop.com.

When you visit and use (register, answer surveys, fill out a form, contact us through a form) our Website and services, this means you trust us with your personal information. Therefore, this privacy policy describes how we use the information we collect from you when you use our Website and services and what rights you have in relation to your information.

If you disagree with any terms in this privacy policy, please discontinue your use of our Sites and services.

This privacy policy applies to all the information collected through your use of our Website and services and other third-party tools. By using our Website and/or services, or by clicking “Agree” or “Accept” to the Terms of Use when this option is explicitly made available to you, you acknowledge, accept, and agree to be bound by the Privacy Policy terms and to abide by them.

WHAT INFORMATION DO WE COLLECT?

Personal Information You Disclose to Us

During your visit and use of our Website and services, we collect certain data that you provide to us when you fill out opt-in forms, contact forms, and surveys, when you purchase products and/or services, and when you enter your information for giveaways and/or competitions.

The personal information that you provide to us can be your name, email address, location, and occupation. Moreover, if you are purchasing products, then you are also providing us with payment and address information. (However, your payment information is not stored in our system because purchases are processed through payment processors.) Therefore, should you have any questions about payment activities and/or information, contact the specific payment processor directly.

Outside of the European Union (“EU”)

If you are outside of the EU and enter your information to receive a freebie, make a purchase, respond to a survey, register for free training, or participate in a webinar, then we will automatically enroll you to receive our newsletter and updates.

If you do not wish to receive any communications from us, you can opt-out by clicking on the unsubscribe link located at the bottom of the emails.

In the European Union

If you are in the EU and opt to receive a freebie or participate in free training, register for a webinar or live event, or purchase a product, your email address will not be added to the email list to receive our newsletter and updates unless you affirmatively consent to it.

If you change your mind at any point and do not want to receive electronic communication, simply unsubscribe.

If you have trouble unsubscribing by clicking the link at the bottom of the email, simply email us at info@ride.whattabikeshop.com and request to be unsubscribed from future emails.

Visitors’ Rights Under GDPR

As someone who resides in the European Union, you are entitled to exercise certain rights that you are given under the General Data Protection Regulation (GDPR).

Any information or data that you chose to provide us will be kept with Whattabikeshop until one of these happens: (1) you ask Whattabikeshop to DELETE the information and/or data; (2) Whattabikeshop decides to STOP USING the existing data processors, or (3) Whattabikeshop decides that the cost of retaining the data outweighs the value in retaining it. 

As a consumer and/or visitor on our Site who is located in the European Union region, you have the right to request access to the data that WHATTABIKESHOP collected on you and stores it.

You are within your rights to demand to know exactly what data and information Whattabikeshop has collected on you. Keep in mind that some parts of this data were provided by you personally, while others were gathered through cookies and pixels.

You have the right to withdraw consent on data that you previously gave us consent to collect and process. The right to withdraw consent applies to any future processing of that data. However, any data that has been collected and processed previously based on valid consent is lawful and not subject to liability based on any legal grounds.

You also have the right to request the erasure of your data and all your information from Whattabikeshop’s data storage. Once you request that your data be erased from Whattabikeshop’s databases, we have thirty (30) days to comply with your request. If it’s impossible to comply within 30 days, then Whattabikeshop will respond to the Visitor’s request and let them know about the issue and also give them a reasonable time as to when their request for deletion will be honored.

Aside from rights such as a request to access, request to delete, and rectify, an EU user also has the right to place restrictions on the data processing itself. This means a user can limit certain things that Whattabikeshop can and cannot do with their data. You can choose to limit the transfer of your data to third-party businesses (unless it’s essential for Whattabikeshop’s basic functions).

You further have the right to file a complaint with a supervisory authority that oversees and handles issues related to the GDPR.

Lastly, it’s Whattabikeshop’s duty to inform you that we only require information that is reasonably necessary to enter into a contract with you. We do not collect any unnecessary data, and any information we acquire is used for legitimate business purposes such as growing and scaling our business or being able to provide satisfactory customer service to you and other users.

BRAZILIAN DATA PROTECTION LAW (LGPD)

The Brazilian Data Protection Law or the LGPD is derived from its Portuguese name. The LGPD is Brazil’s law on online privacy requirements and certain rights and privileges given to data subjects.

Under the LGPD, “processing” is defined as the collection, production, reproduction, transmission, receipt, use, classification, filing, storage, control, or evaluation of data, deletion, dissemination, extraction, modification, and communication. The LGPD applies to “personal data” which is defined as any information related to an identified or identifiable natural person. Moreover, sensitive data such as political opinion, racial or ethnic origin, religion, health, sex, and more as they relate to a natural person.

Under the LGDP, the data subjects are given the following rights relating to their personal data:
• Awareness and confirmation of the existence of data processing;
• Anonymization or pseudonymization or removal of pieces of data that have been collected or processed without compliance with the LGPD;
• Access to personal data;
• Correction of inaccurate data;
• Right to request deletion;
• Portability;
• Right to revocation of consent;
• Right to request disclosure of any third parties with whom personal data is shared;
• Access to the customer policy information and consent revocation terms and conditions.

The data subject has the right to exercise these rights with our business WHATTABIKESHOP anytime free of charge.
As a business, we can only process personal data if there is any legal basis for processing that data. The LGPD provides approximately ten (10) legal basis for processing data. The ten grounds are:
1. The data subject gives express consent to process the data.
2. Data processing is necessary to comply with a legal obligation.
3. Processing is essential to protect the life or physical safety of the data subject or another third party.
4. Necessary to execute a contract or contract-related procedures that the data subject is a party to at the request of the data subject.
5. Necessary to process to fulfill the legitimate interests of the controller or of the third party, except when the data subject’s fundamental rights prevail.
6. Necessary to process in order to protect credit (refers to a credit score).
7. You need to process to protect the health in relation to activities of health professionals or health entities.
8. Necessary to process to carry out studies by research entities that ensure, when possible, the anonymization of personal data.
9. Necessary to process to exercise rights in judicial, arbitration, and administrative procedures.
10. Necessary to process to execute public policies provided in laws or regulations, or those that are based on contracts, policies, agreements or similar binding instruments.

WHATTABIKESHOP mostly uses legal basis #1 and #5 above, which are that the data subject gives express consent to process the data, and that processing is necessary to to fulfill the legitimate interests of the controller or of the third party, except when the data subject’s fundamental rights prevail to process personal and sensitive data collected from you.

Information Collected Through Third-Party Sources

During the time you visit and use our Site, certain limited data are collected from public databases, marketing partners, social media platforms, and analytics sources.

The types of data collected about you from other sources are your location, your computer system, which pages you have visited on our Site, how long you spend on each page, your IP address, your country, and possibly even your social media profiles and referrals.

CHILDREN’S PRIVACY AND DATA

This Website is not intended for children under the age of 13. We and this Website do not knowingly and intentionally collect any personally identifiable information from children under the age of 13. If you are under 13 years of age, please do not use or provide any information on this Website. Do not use any third parties that might have links present on this Website. Do not provide your name, address, phone number, or any payment information.

If a parent or guardian believes that this Website unknowingly collected personally identifiable information from a child under the age of 13 in its database, please contact us at once at info@ride.whattabikeshop.com, and we will do our best to immediately remove any and all such information from our database.

HOW DO WE USE THE INFORMATION WE COLLECT FROM YOU?

Information Collected from You

We use the information we collect from you to send you targeted marketing and promotional communications. If at any time you indicated an interest in a particular field related to our Site, then we and/or our third-party marketing partners may use this relevant information to send you additional communication regarding similar products/services.

If you do not want to receive any marketing and/or promotional communication, you can opt-out at any time by UNSUBSCRIBING from either a particular list or topic or from all the emails coming from us by clicking on the unsubscribe button located at the bottom of every email you receive.

Information Collected from Third-Party Apps and Tools

Any information collected from third-party tools is used for statistical and analytical purposes and for evaluating and making improvements to our Site. This automatically-collected information will not include personal information data.

WILL WE SHARE YOUR INFORMATION WITH ANYONE?

We respect your privacy and the value of your information. We do not share, disclose, sell, lease or rent your information to anyone or any third party without your express consent.

Only under limited circumstances will necessary information be shared with third parties. Here are the situations in which we will share your information:
1. You gave us express consent to do so;
2. You entered into a contract for recurring payments—for this reason, your information will be processed on an as-needed basis to uphold the agreement;
3. Performance of a contract—if you are obligated to pay or perform an action, and you fail, we reserve the right to share necessary information with a third-party company, such as a collection agency or an attorney; and
4. Mandated by law—if legal proceedings are initiated, and there is a subpoena (unlikely, but better to be prepared than surprised).

WE MAY USE COOKIES AND OTHER TRACKING TECHNOLOGIES

We may use cookies and other tracking technologies, such as pixels, to collect data on advertisements, website use, and information retention.

If you do not wish your cookie information to be stored, then you can change the settings of your browser cookies. By default, only necessary cookies are enabled.

EMAIL COMMUNICATIONS & POLICIES

If you decide to contact us through email, we reserve the right to retain the content of your email messages, your email address, and our responses.

Your privacy is important to us. Therefore, your email address will never be shared, sold, or leased to any third-party members.

In compliance with the CAN-SPAM Act, any and all communications sent from our Company or Website will clearly state who the email is from, who the email is for, and how to contact the sender.

Furthermore, should you wish to not receive any more emails, you can click on the “Unsubscribe” link located at the bottom of the email.

California Consumer Privacy Act (CCPA) Policy

California Consumer Privacy Act (hereafter, “CCPA”) is a California privacy law that is effective as of January 1, 2020.

The privacy statements and sections present in this CCPA notice are supplemental to the Ride.Whattabikeshop.com (hereafter, “I”, “we”, “us”, “our”) Privacy Policy. This notice applies solely to website users, visitors, and customers (purchasers) who reside in the State of California (hereafter, “consumer”, “consumers”, “you”).

Under CCPA, California consumers have several added rights and privileges that serve to protect their personal information from being used in a way that the consumer does not agree with. This notice is in place to comply with the California Consumer Privacy Act (CCPA) of 2018 that went into effect as of January 1, 2020.

A consumer has the right to request and know what categories of information and what personal information we collect, how we collect it, and for what purpose we collect it.

CONSUMER’S RIGHT TO DEMAND DISCLOSURE

You have the right to demand that we disclose what categories of information we have or are collecting about you and what personal information we have collected or are collecting about you.

In an effort to maintain full compliance, we are disclosing the categories of information that we generally collect from and/or about consumers.

As a consumer, you are free to request disclosure of your information at no extra charge to you if you make such requests no more than twice (2) during a 12-month period.

General Information We Collect

We generally collect personal information, as listed under CCPA, in the form of:

• first name
• last name
• email address
• IP address
• products purchased
• address (for charging the credit card or bank account)
• payment method (whether paid via PayPal or other credit cards) [note, We don’t retain actual credit card information-all of that is done via third-party providers like PayPal or Stripe]• IP Address through Google Analytics
• Referral sources
• Facebook Pixel also collects data on social profiles

We collect the information on consumers stated above through

• Opt-in forms by offering free resources
• Opt-in forms by asking people to join the email list
• Google Analytics
• Facebook Pixel

You have the right to request disclosure of the personal information we collected about you by contacting us at info@ride.whattabikeshop.com.

CONSUMER’S RIGHT TO REQUEST DELETION OF PERSONAL INFORMATION

Under CCPA, a consumer has the right to contact the business that collected personal information about the consumer and request deletion of that information.

There are certain limited circumstances under which the business does not have to comply and delete the information, as follows:
● To provide and complete the transaction for which the information was collected in the first place (for example, selling and delivering goods and services);
● To be in compliance with a legal obligation;
● To carry out and be compliant with another legal requirement; and
● To keep the information for internal use that is reasonable to the consumer.

CONSUMER’S RIGHT TO DEMAND DISCLOSURE IN CASE OF SALE

As a consumer, you have the right to request full disclosure if a business sells or transfers your personal information for a business purpose. You have the right to know what specific information has been sold or transferred, to whom, and for what business purpose.

We do not directly sell (for profit) the personal information we collect from consumers. However, the collected data goes through Google Analytics, Facebook Pixel, and our Email Service Provider. These are entities that must have access to these data as they are the data processors.

However, in the event we do so within the next 12 months, you will be given the option to opt-out if you do not wish for your personal information to be sold.

The consumer has the right to request that we disclose what category of information we sold, the specific pieces of information we sold, to whom we sold it, and for what business purpose we sold it. Consumers can make this request by contacting us at info@ride.whattabikeshop.com.

CONSUMER’S RIGHT TO REQUEST THAT A BUSINESS DOES NOT SELL THEIR INFORMATION

Under CCPA, a consumer has the right to request that a business that collected personal information about the consumer does not sell that information to anyone.

In our efforts to comply with the CCPA, you can find a “Do Not Sell My Personal Information” link in the footer of our website. If there is a field asking for your email address, please be sure to include the same email you opted in with.

If and when you select “Do Not Sell My Personal Information,” you will be marked as an opt-out. Therefore, you can be sure that your personal information and other general data collected about you will never be sold.

OUR BUSINESS WILL NOT DISCRIMINATE AGAINST ANY CONSUMER

If you choose to exercise your right and request that we never sell your information, in accordance with CCPA, we will not and cannot discriminate against you for choosing to exercise your right.

You will have access to the same services at the same prices as everyone else. The quality and conditions of products and services you receive will be the same as everyone else, regardless of your choice to exercise your CCPA right to forbid the selling of your information.

SECURING YOUR PERSONAL INFORMATION

Under CCPA, a business that collects or receives personal information about a consumer must implement and maintain reasonable security procedures and practices.

If a business experiences a data breach, then it will be held liable if it did not implement and maintain reasonable security procedures and practices.

We do our due diligence and maintain reasonable security procedures and practices to make sure that the consumer data and private information we collect is safe and secure.

Here are the security practices we have in place to protect consumer data:
● All the systems containing consumer information are password protected.
○ The passwords are considered strong and are not easy to figure out.
● Only I know the passwords.
● Monitor third-party email marketing services for compliance, if one is used.
● Our computers are protected from third-party access by having an additional password layer before a user can start working on the computer.
● In addition to the statements above, we take reasonable precautions on a daily basis to protect consumer information from unauthorized use, modification, destruction, and disclosure.

CONTACT US

If you wish to exercise your rights under CCPA and make requests for disclosure or deletion of your personal information or disclosure about  sale of information, you can contact us directly and make such requests. You can also contact us at any time if you are not happy about the way we are handling your data.

We will respond as quickly as reasonably possible. Please keep in mind that we do not have to comply with requests if you make them more than twice during a 12-month period.

Make your requests by contacting us at info@ride.whattabikeshop.com.

Ride.Whattabikeshop.com

Email Address:
info@ride.whattabikeshop.com
Effective as of June 20, 2022